Bluetooth is by now a well-established adjunct technology for cellular-telephone headsets. It is also used in portable navigation devices, and has tremendous potential in emerging automotive applications. Much of the success of the latest (Version 3) generation of Bluetooth products in the automotive environment will depend on how well other wireless technologies, such as WiMAX, wireless local area networks (WLANs), and ultrawideband (UWB) approaches fare in the marketplace. The potential for Bluetooth technology in automotive markets will be closely examined in a new report from IMS Research, "The Worldwide Market for Bluetooth in Automotive Applications." For more information on the report, contact Filomena Berardi, IMS Research Market Research Analyst for Wireless Connectivity, at Filomena_berardi@imsresearch.com.

IMS Research (www.imsreseach.com)