Making Wireless ICs A Commodity

March 4, 2010
Years ago, it became apparent that the market for wireless devices had split into two major portions: products for infrastructure developers and products for consumers, i.e., those that would go into handsets and other products sold to the users of ...

Years ago, it became apparent that the market for wireless devices had split into two major portions: products for infrastructure developers and products for consumers, i.e., those that would go into handsets and other products sold to the users of wireless networks. In the early days of wireless technology, few RF/microwave companies would deny that they were interested in participating in some form or another in the then burgeoning wireless market. In the early 1990s, this, finally, was that huge commercial market that would free the high-frequency industry from its dependence on military applications.

As the wireless marketplace evolved, however, to include every handheld or pocket-sized device imaginable, the price differential between items sold for infrastructure use and those for handsets has become dramatic. Of course, wireless products are also used in industrial, medical, and a variety of smaller markets. Still, it is the cellular communications market that represents the largest opportunity. Yet that dream of competing for sales into handset markets may have faded for some companies, given the required pricing structure. Few companies can match Avago's achievement of gain blocks (see below) for those prices, even in large volumes.

About the Author

Jack Browne | Technical Contributor

Jack Browne, Technical Contributor, has worked in technical publishing for over 30 years. He managed the content and production of three technical journals while at the American Institute of Physics, including Medical Physics and the Journal of Vacuum Science & Technology. He has been a Publisher and Editor for Penton Media, started the firm’s Wireless Symposium & Exhibition trade show in 1993, and currently serves as Technical Contributor for that company's Microwaves & RF magazine. Browne, who holds a BS in Mathematics from City College of New York and BA degrees in English and Philosophy from Fordham University, is a member of the IEEE.

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